KENTISH TOWN VEGBOX
Kentish Town Vegbox is a co-op that buys vegs from local farmers and distributes the food to over 400 families in North London.
As the cooperative approach its 10th anniversary and scales up thanks to the boom in groceries delivery, there was a need for a fresh look for the existing brand & visual identity.
After surveying a sample of the members and staff, we undertook a major rebrand, rethinking completely the brand narrative and strategy. We designed a new brand identity with a playful, down to earth and familiar tone of voice. The visual identity is colourful and with a handmade feeling.
Scope of work:
Brand Strategy and Narrative
Brand Audit & Analysis
Visual Identity Concept & Creation
Art Direction
Printed Matter